Welcome to Our Drive ERA: Global Kickoff Recap & A Look at What’s Ahead 

 

The new year is here, and it’s time to hit the gas on your goals. At the Global Kickoff, we celebrated an incredible 2024 and revealed what’s ahead to help you go further and faster than ever before. Whether you joined us live or are catching up now, here’s everything you need to know to fuel your success and drive 2025 to new heights.

Download event presentations below.

STEVE FIFE DECK  JULIE BOYSTER DECK

KRISTEN CUNNINGHAM DECK  JAKE HINES DECK

 

 

Eyes on the Road Ahead: A Big Vision for 2025 

 

CEO Steve Fife kicked things off by introducing the Drive theme for the year and celebrating our amazing momentum—record sales, over 22,000 new enrollments, and 30% of inactive Consultants reactivated! Even more exciting? Rank advancements and retention are accelerating, too. 

 

And we’re just getting started. This year promises to be huge. Steve’s big goal? To double the number of Executive Consultants by the end of the year. He called on everyone to “think bigger.” So, are you ready to Rank up? 

 

ENTER YOUR DRIVE ERA

 

Read on for the resources that will hit the gas on your growth.   

 

 

Introducing the Drive ERA Q1 Incentive: Enroll. Retain. Advance. 

 

This year, the Drive ERA Incentive is your ticket to achieving big things. We’re still laser focused on enrolling and retaining to help you advance even higher. And because our growth has skyrocketed, we’re setting our sights on Executive Ranks.  

 

The details for prizes you can win between January 1 and March 31: 

 

Eligible Executive Consultant 1s and above who complete 25 Drive ERA tracks will earn: 

• An exclusive Breakfast at Tiffany’s experience, complete with a $1,000 shopping spree at their iconic Salt Lake City location 

All active Consultants who complete 18 Drive ERA tracks will earn: 

• Access to the special Driver’s lounge at Global Convention 

 

DISCOVER THE DRIVE ERA INCENTIVE

 

 

 

But wait—there’s more! Completing Drive ERA tracks through March also count toward: 

• The Alaska Incentive Trip for USA, CAN, EUR, and MEX 

• A newly announced Vietnam getaway for AUS, NZL, HKG, SGP, PHL, TWN, and THL 

• And Japan will earn their own exciting incentive trip 

 

There’s still time to speed your way to your market’s incentive trip.  

 

 

Evolve Expands and Updated Perks  

 

The Evolve Compensation Plan is rolling out globally! Starting March 1, it’ll launch in the Philippines, Singapore, Taiwan, and Hong Kong, with Thailand following soon after regulatory approval. Mark your calendars and keep in mind that we’ll have some downtime March 1 as we update our backend systems.  

 

With Evolve comes more ways to celebrate your success. Kristen introduced the updated Evolve Perks! Download your booklet now to explore: 

• New Exec Rank Advancement and Maintenance Gifts like a Louis Vuitton keychain, Sonos Move 2 speaker, or a chic Louis Vuitton rolling carry-on 

• New Growth Summit dates 

• Even more perks to help you feel recognized and rewarded 

 

Don’t miss the big reveal of our next Executive Destination at Global Convention in April. And start building now, because you won’t want to miss it! 

 

DOWNLOAD EVOLVE PERKS

 

 

Streamlined Shopping, Anywhere You Go 

 

Managing your business just got easier. The updated LifeVantage mobile app simplifies the shopping experience for you and makes it easier to serve your customers. It’s a game-changer for saving time on the go. 

 

LEARN MORE

 

 

Science in the Spotlight: Healthy Weight Stack 

 

The first thing to shop for in the app? The Healthy Weight Stack. The combination of Protandim® Nrf2 Synergizer® and the MindBody GLP-1 System™ is getting results—and the science backs it up! A new in vitro study showed exciting results—only when the all the products in the stack are used together: 

• Amplifies oxidative stress defense and fat metabolism*|| 

• Activates 22 new genes to restore, rebuild, and renew internal organs*|| 

 

The Healthy Weight Stack delivers more wellness with your weight loss to help keep you thinking faster, feeling stronger, and aging smarter.* 

 

READ MORE ABOUT THE STUDY

 

 

International Rollout for MindBody System 

 

The growth seen in the United States is headed to our international markets soon: 

• March 15: Consultant & Customer purchases in Japan. 

• March 15: Consultant-only purchases in Australia, New Zealand, Europe, Mexico, and Thailand. 

• April 24: Full Customer launch at Global Convention for Australia, New Zealand, Europe, Mexico, and Thailand. 

 

 

Be There for What’s Next: Go Further at Global Convention 

 

April’s Global Convention in Salt Lake City is where it all comes together. Content-packed sessions, the next Executive Destination reveal, plenty of inspiration from field leaders, and more. Highlights of this year’s Drive ’25 event include an exclusive leadership meeting for EC1s and above, the “Disco Speedway” opening party on April 24, a special black-tie “LifeVantage Royale” recognition gala on the 25th, plus an engaging store experience and limited-edition products.  

There’s still time to qualify for recognition through March, so don’t miss your chance to be part of it! 

 

REGISTER NOW

 

 

This Is Your Year to Drive 

 

We’ve evolved. We’ve risen. Now, it’s time to drive forward together. Let’s share Activation, break limits, and see just how far and fast we can go. You’ve got the keys—start your engines and make 2025 unforgettable. 

 

 

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. 

|| Results based on a cell culture study on active ingredient blends in the MindBody GLP-1 System and Protandim Nrf2 Synergizer.